American cryptocurrency exchange giant Coinbase announced today that it has acquired Agara, an AI-powered support platform. However, the details of the transaction have not been disclosed by the companies. Although it is believed in media reports that Coinbase will pay around $ 40 million for this acquisition.
“Through this acquisition, we will be able to offer our customers new personalized, intelligent and real-time support options,” Coinbase said in a blog post. In addition to Agara’s technology, the Agara team brings deep expertise in ML and NLP to Coinbase and will enhance our existing product, engineering and data teams’.
The acquisition of Agara is the first acquisition for Coinbase that is hiring people in India to expand into the cryptocurrency space. According to Coinbase, the company has grown its support staff headcount 5x over the past few months and will also offer 24/7 phone support and live messaging by the end of the year.
Indian startup Agara automates end-to-end customer support operations for the most complex types of queries. The voice agents of this startup provide a tailored and holistic solution for fielding customer calls, engaging in troubleshooting processes and providing the same service as human agents.